Sustainability has become a central topic in the beauty and skincare industry. More and more consumers are looking for products that are not only effective but also environmentally friendly. In this context, Novsus, in collaboration with Comercial Química Massó, takes a step forward at the I Feel Good Fair in Paris and presents its sustainable Barcelona Collection jar made from Oryzite (rice husk), an innovative and respectful alternative to traditional cosmetic packaging.

The Commitment to Sustainability

Concern for the environment is constantly increasing, and companies are responding to this demand by adopting more sustainable practices. Comercial Química Massó, a company with a long tradition in the distribution and manufacturing of ingredients for the cosmetic industry, has decided to take a step forward by presenting a natural moisturizing and microbiota-regulating facial cream in the sustainable Novsus jar made from Oryzite (rice husk). The cream has two ingredients also derived from rice (oil and starch).

Innovation from Nature: Oryzite

One of this sustainable jar’s most notable features is it’s material, Oryzite (rice husk). This revolutionary material is a more sustainable alternative to plastic and has significant environmental benefits.

Thanks to Oryzite, the Barcelona Collection sustainable jar reduces plastic use by 30%. In addition, it emits 70% less carbon dioxide (CO2) compared to conventional plastic jars. It means a significantly smaller carbon footprint.

100% Recyclable and Local

Novsus’ sustainable jar is totally recyclable, meaning that after use, it can be effectively reused or recycled, thus preventing it from ending up in landfills or the ocean. Additionally, it is important to note that this jar is 100% Km0, meaning it is produced locally, thus reducing CO2 emissions associated with long-distance transportation.

An Alliance for a Sustainable Future

Comercial Química Massó’s choice to use the sustainable Novsus jar as packaging for its new facial cream is an inspiring example of how the cosmetics industry can move towards sustainability. This collaboration proves that it is possible to combine the effectiveness of cosmetic products with environmental responsibility.

Novsus sustainable jar’s presentation at the I Feel Good Fair in Paris is a vital milestone in the search for sustainable solutions in the cosmetics industry. The use of Oryzite as a base material and the commitment to reducing plastic and CO2 emissions make this jar a smart and environmentally friendly choice. Comercial Química Massó and Novsus are proving that cosmetics and sustainability can go hand in hand, marking a path towards a greener and healthier future for everyone.